woobles crochet pouch design
The Woobles creates learn-to-crochet kits for complete beginners. Since starting in July 2020, The Woobles has taught over 1,000,000 beginners, appeared on Shark Tank, published a crochet book, and has become the go-to kit to learn how to crochet. It’s about spreading the joy and confidence that comes with learning a new skill!
Designer was tasked to develop custom color palettes and illustrations that enhance each cute crochet character’s world!
All design elements were then applied across assets in the package including: crochet hooks, character stickers, information card and the external pouch. Designer created packaging for the pastel characters: Andy the Owl, Willow the Fawn, Sebastian the Lion and Tito the Swan.
